Talking about water, sanitation and health on Global Handwashing Day

Spreading hygiene messages on the radio.


radio jinglesTo kick off our Global Handwashing Day in Nigeria, we developed and produced short health and hygiene messages in both English and Pidgin English for a mini radio campaign.

Pidgin is a mixture of English and ethnic Nigerian languages and arguably the most common language in the country, cutting across all ethnic and socio-economic divides.

The health jingles were broadcast three to five times a day on four of the top five ranking radio stations in Abuja and some of our focal states.

Representatives from WaterAid Nigeria, the Society for Water and Sanitation (NEWSAN) and members of the medical profession also spoke on two of the top radio stations about handwashing.

The campaign contributed to our upcoming global priority of health and also helps us to highlight the significance of safe water, improved sanitation and good hygiene, for all other areas of human development.

Under the auspices of the National Task Group on Sanitation (NTGS), WaterAid Nigeria joined the Federal Ministry of Water Resources, UNICEF, Unilever Nigeria and the WASH Media Network to mark the 2013 Global Handwashing by holding a press conference. The aim was to engage the media to report on the issues and let as many people as possible know just how life-saving washing our hands with soap (or ash) can be. Reporters from over ten media organisations (both print and electronic) were present at the highly interactive session. WaterAid Nigeria also took part in a press conference to mark the day, which was attended by 10 media organisations.

Read recorded numerous media hits including in the prestigious national daily, ‘The Guardian' >