 Get involved
|
Engaging your customersA cause related marketing partnership with WaterAid can help deliver commercial benefit to your organisation as well as raise vital funds and awareness for our work. We have a wealth of experience and will work with you to create an innovative campaign to engage customers, helping you stand out from your competitors and generate media coverage or facilitate customer data collection. Read more here about some of our exciting cause related marketing partnerships: Belu water
Belu water is the first carbon-neutral bottled water in the UK, and their commitment to supporting clean water projects, makes it an ideal partnership for both organisations. Karen Lynch, Belu's managing director says "Belu has always recognised that water is a precious commodity and partnering with WaterAid allows us to increase our focus on pioneering environmental practice. Each bottle of Belu water will feature an on-label promise to support WaterAid which lets our customers and their consumers know that we are committed to building a business from which every penny in profit is donated to the charity's life saving work." To find out more, visit www.belu.org. Hennes & Mauritz
Katarina Kempe, of H&M Communications and Press Department explains the value this partnership adds to H&M’s business:
"Our collaboration with WaterAid is a true win-win. Not only are we raising funds, but our customers feel good about their contribution. It also helps shape our image, both externally and internally. We are able to involve our customers in a way that would not have been possible without our partnership with WaterAid." Ecover In April 2008 WaterAid launched a partnership with Ecover to help people in rural Ethiopia gain access to safe water, improved sanitation and hygiene. Ecover's products aim to have minimum impact on the aquatic environment, and sustainability is an important value that WaterAid and Ecover share. This partnership gives Ecover the opportunity to open a conversation with customers about the importance of water resources in the UK and around the globe. Clare Allman, Ecover UK's Marketing Manager explains : "This partnership is a fantastic way to strengthen Ecover's commitment to the environment and highlight the importance of water resources both in the UK and worldwide. We are delighted to work with our customers to support such vital work in Ethiopia."  Read more about this partnership ADSM
The Aquafund provides expertise, resources and infrastructure to drive down UK organisations’ water costs, helping them to make water savings and efficiencies. A percentage of the money saved is given to WaterAid, enabling some of the world’s poorest people to gain access to safe water and sanitation, as well as ensuring the businesses are reducing their water usage and leakage across their sites. Patrick McCart, Director at ADSM says: "Our clients can now reduce water consumption, save money and contribute to their corporate social responsibility objectives, whilst knowing that they are assisting people in developing countries. Our initiative with WaterAid could bring fresh water to thousands of people - a basic human right."
 |
|||||||||||
|
|
|
