Activate a connection to WaterAid’s global mission
There are endless ways you and your company can become a champion for WaterAid. Here are just some of the ways in which our wonderful supporters support WaterAid’s life-saving work:
A cause-related marketing campaign with WaterAid can help deliver commercial benefits to your business as well as raise vital funds for the world’s poorest communities. We will work with you to develop a positive community profile and create an emotional connection between your brand and your customers.
Some great examples:
Who Gives A Crap
Your company uses it. You use it. Everyone needs toilet paper but not every toilet paper solves others’ needs. Who Gives A Crap donates a percentage of their profits to WaterAid. The guys at Who Gives A Crap take sanitation very seriously and are determined to end the inequality borne from a lack of toilets in the developing world.
The partnership with Who Gives A Crap provides sanitation and hygiene education in Papua New Guinea and Timor-Leste. You can help them give even more money towards water, sanitation and hygiene in the Asia Pacific region by buying your loo paper online.
Buy a Light the Way candle during April – Aveda Earth Month – and 100% of the purchase price is donated to WaterAid.
Each year, our global partner, Aveda spends the month of April raising vital funds and awareness to support projects helping the world’s poorest people gain access to clean water as part of their sustainability initiatives.
Aveda partner with WaterAid Canada and WaterAid UK to support our programmes in Madagascar and WaterAid Australia for our programmes in Timor-Leste.
While lighting a candle may seem like a simple gesture, it will do far more than just set a mood or scent a room; it will help change lives.