Corporate partnerships

Central to business resilience is clean water, decent toilets, and good hygiene for employees, supply chain workers, and communities. By ensuring these basic human rights are respected throughout your supply chain, you can realise significant business benefits and enable communities where you operate to thrive.

Whether you're just starting out on your water journey or you’re already a water stewardship leader, a supply chain partnership with WaterAid can help you understand where gaps may exist and take direct action to address identified issues.

WaterAid has worked with the global beverage company Diageo for over 10 years, transforming lives with clean water, decent toilets and good hygiene in communities across Diageo's global supply chains and beyond. Through projects in Ghana, Nigeria and Tanzania, we have employed climate-resilient and sustainable technologies, helping to protect communities from the growing impacts of climate change on access to clean water. 

Read more about our partnership with Diageo

Grow brand awareness and boost sales by engaging customers with a cause they care about. Research shows almost half of consumers are more likely to buy from a brand that donates a portion of its proceeds to charity (YouGov, 2023). Together, we can maximise impact through cause-related marketing campaigns to deepen customer loyalty and reach new audiences.

WaterAid believes everyone, everywhere should have a clean and safe place to go to the toilet. Andrex® and WaterAid worked together on a co-branded cause-related marketing campaign to raise awareness of the global sanitation crisis and the importance of good hygiene. The ‘Toilets Change Lives’ campaign featured WaterAid messaging on over 37 million packs of Andrex® toilet tissue, with an amount from each pack sold donated to WaterAid. We designed a varied media plan to increase engagement and awareness, including a television advertisement highlighting the partnership. Funds raised from the campaign supported nine public toilet block facilities in Dhaka, Bangladesh, making over 1 million uses of the facilities possible.  

Demonstrate your company’s values and unite your staff behind a shared purpose. Our team will work with you to create an engaging calendar of events – from bespoke fundraising campaigns, to challenge events, volunteering initiatives and educational programmes. We’ll support you to engage your employees globally – to build awareness of the water crisis and raise vital funds to support WaterAid’s work.

WaterAid and Hogan Lovells launched a three-year partnership to advance global access to clean water, sanitation, and hygiene through climate-resilient solutions. Throughout the partnership, Hogan Lovells has engaged employees globally by providing pro bono legal advice, volunteer support, client engagement opportunities, fundraising, and educational initiatives to support WaterAid’s work. Hogan Lovells’ employee fundraising efforts are supporting climate-resilient water, sanitation, and hygiene services in five healthcare facilities in the Cuamba District of northern Mozambique – one of the most climate-impacted countries in the world, and where more than a third of the population lack access to clean water.

Read more about our partnership with Hogan Lovells

We partner with businesses who care about creating a lasting and sustainable impact. Our partnerships offer an opportunity to work closely together towards a world where everyone, everywhere has clean water, decent toilets, and good hygiene. With these three essentials, people can unlock their potential, break free from poverty, and change their lives for good.

Our collective efforts with local partners and global allies have meant that millions of people have already built better lives and futures – and over the next decade, we will reach hundreds of millions more. Your company can help us get there through corporate giving whilst delivering on your social impact and sustainability commitments.

Through a partnership with WaterAid, HEINEKEN Africa Foundation has supported communities to protect themselves from the spread of infectious diseases – including COVID-19 and future pandemics. From 2020 - 2023, the Foundation donated €3.925 million towards WaterAid’s work, focusing on handwashing facilities in five countries and supporting our emergency response work to help prevent the spread of COVID-19 in vulnerable communities in sub-Saharan Africa.

With the HEINEKEN Africa Foundation, we have reached over 58 million people with crucial hygiene messages spread via TV, radio, social media and print campaigns, as well as installing over 1,400 handwashing stations in markets, schools and health centres, reaching 2.1 million people. We trained 1,900 people in promoting hygiene behaviour change, and reached 120,000 with access to clean water.